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SEO

Working with you to fully integrate SEO into your business to fuel long term success

SO MUCH MORE THAN PROMISING #1 ON GOOGLE

If you own a website, it’s likely you’ve received an email promising ‘number one rankings, with little to no effort’. While sometimes it is possible to find a few easy wins, SEO is about much more than just simple optimisation. It’s also about fostering a strategic approach to keywords and content, ensuring the website is technically sound, and making sure that partnerships, link-building, and digital PR are working hard for the offsite SEO, too. SEO isn’t really a channel in its own right, it should be fully integrated across many other channels for maximum success.

If you’re keen to improve rankings, come in and have a chat with us. Our team of experts have access to some of the most advanced tools in the industry, and we can give you an honest and candid overview of what needs to be done.

Technical SEO focuses on ensuring that search engines can crawl, index and rank your pages correctly and efficiently. Whether this means ensuring the site speed is up to scratch, the code is well optimised, or allowing search engines to see everything your site has to offer, Technical SEO can make a big difference to your organic rankings.

While a lot of time and effort is spent on keyword research and content strategy, it’s important not to neglect Technical SEO, as it can be the difference between ranking on page 1 and not being able to rank at all. Here at atom42, we run regular audits for all our clients, not only delivering our findings, but also using our in-house development team to ensure that we can fix issues and drive real results.

Indexing and crawling
Internal broken links
Site speed analysis
Mobile performance

When it comes to effective SEO, ensuring that your content is well optimised for key terms and topics is vital. It’s not just about shoving keywords in everywhere and hoping for the best. Instead, it’s important to consider not just a targeted keyword, but broader topics and semantic similarities, to ensure search engines get a thorough understanding of your content.

We have plenty of experience in on-site optimisation and understand the varying factors at play. We can audit existing on-site content to ensure it’s well optimised, and we can also help you develop and optimise new content to ensure your site is well positioned for SEO success, right from the start.

Header tags
Titles & descriptions
Alt tags
Internal linking strategy
Site architecture

Content is king (or at the very least, vying for the crown) when it comes to delivering good organic search results. Ensuring you have a sound, well-thought-out and targeted content strategy should be of paramount importance when looking to improve SEO results.

Here at atom42, we take a holistic approach to our content strategies, covering everything from on-site copy, to social voice and we always ensure that whilst useful for driving organic rankings, ultimately good content will first serve the user, not the search engines. If you’re content is feeling a little stale, or you’re launching a new project, get in touch with us and discuss how we can help you with the following:

Website copy
Press releases
Tone of voice
Content calendars
Keyword strategy

A sustainable and successful linkbuilding campaign isn’t the only way to improve your SEO results. It’s common for a sites backlink’s have been earnt over a long period, with many different people involved, possibly using techniques that are now looked upon unfavourably by search engines.

The good news is that a well delivered backlink audit can help make a real difference, weeding out rogue, low quality links, improving domain to link ratio and helping to ensure a healthy and clean backlink profile. We can deliver an audit that leaves no stone unturned, but rather than just telling you what we think is up, we’ll be there to help you with the clean-up process, dealing with link removal, and disavowal, meaning you can rest assured that you’re taking the right steps to SEO success.

Domain vs URL rating
Competitor analysis
Unlinked mentions
Broken links

Alongside content, links are an integral part of SEO, and are used by search engines like Google as a measure of trust and authority. Think of it this way. If a site is willing to link to you, that’s them telling a search engine they think you’re alright, and the more sites that think you’re alright, the more search engines will think the same!

Linkbuilding has earnt itself a bad rap over the years, but rest assured we’re not in the business of buying links or engaging in any dodgy link schemes. Instead, we spend time to understand what each client has to offer, why people would find it useful or interesting, and let that do the talking.

We wouldn’t be a very good SEO agency if we didn’t take linkbuilding and PR seriously, and we are proud of our ability to create interesting, unique and timely campaigns for our clients that have helped deliver links from the likes of the BBC, The Guardian and The Financial Times.

PR Integration
Disavow file management
Link-building campaign strategy
Partnerships
Guest blogging / expert advice

Technical SEO focuses on ensuring that search engines can crawl, index and rank your pages correctly and efficiently. Whether this means ensuring the site speed is up to scratch, the code is well optimised, or allowing search engines to see everything your site has to offer, Technical SEO can make a big difference to your organic rankings.

While a lot of time and effort is spent on keyword research and content strategy, it’s important not to neglect Technical SEO, as it can be the difference between ranking on page 1 and not being able to rank at all. Here at atom42, we run regular audits for all our clients, not only delivering our findings, but also using our in-house development team to ensure that we can fix issues and drive real results.

Indexing and crawling
Internal broken links
Site speed analysis
Mobile performance

When it comes to effective SEO, ensuring that your content is well optimised for key terms and topics is vital. It’s not just about shoving keywords in everywhere and hoping for the best. Instead, it’s important to consider not just a targeted keyword, but broader topics and semantic similarities, to ensure search engines get a thorough understanding of your content.

We have plenty of experience in on-site optimisation and understand the varying factors at play. We can audit existing on-site content to ensure it’s well optimised, and we can also help you develop and optimise new content to ensure your site is well positioned for SEO success, right from the start.

Header tags
Titles & descriptions
Alt tags
Internal linking strategy
Site architecture

Content is king (or at the very least, vying for the crown) when it comes to delivering good organic search results. Ensuring you have a sound, well-thought-out and targeted content strategy should be of paramount importance when looking to improve SEO results.

Here at atom42, we take a holistic approach to our content strategies, covering everything from on-site copy, to social voice and we always ensure that whilst useful for driving organic rankings, ultimately good content will first serve the user, not the search engines. If you’re content is feeling a little stale, or you’re launching a new project, get in touch with us and discuss how we can help you with the following:

Website copy
Press releases
Tone of voice
Content calendars
Keyword strategy

A sustainable and successful linkbuilding campaign isn’t the only way to improve your SEO results. It’s common for a sites backlink’s have been earnt over a long period, with many different people involved, possibly using techniques that are now looked upon unfavourably by search engines.

The good news is that a well delivered backlink audit can help make a real difference, weeding out rogue, low quality links, improving domain to link ratio and helping to ensure a healthy and clean backlink profile. We can deliver an audit that leaves no stone unturned, but rather than just telling you what we think is up, we’ll be there to help you with the clean-up process, dealing with link removal, and disavowal, meaning you can rest assured that you’re taking the right steps to SEO success.

Domain vs URL rating
Competitor analysis
Unlinked mentions
Broken links

Alongside content, links are an integral part of SEO, and are used by search engines like Google as a measure of trust and authority. Think of it this way. If a site is willing to link to you, that’s them telling a search engine they think you’re alright, and the more sites that think you’re alright, the more search engines will think the same!

Linkbuilding has earnt itself a bad rap over the years, but rest assured we’re not in the business of buying links or engaging in any dodgy link schemes. Instead, we spend time to understand what each client has to offer, why people would find it useful or interesting, and let that do the talking.

We wouldn’t be a very good SEO agency if we didn’t take linkbuilding and PR seriously, and we are proud of our ability to create interesting, unique and timely campaigns for our clients that have helped deliver links from the likes of the BBC, The Guardian and The Financial Times.

PR Integration
Disavow file management
Link-building campaign strategy
Partnerships
Guest blogging / expert advice

SEO is about much more than just on and off-site work

Our work in SEO

We delivered an award winning SEO strategy on alcohol and calories, helping to drive over nine million unique visitors in 2015

We secured the top spot for ‘dating’ on Google for match.com, with over 7,500 dating advice articles written and published

Following a technical and content audit, along with extensive link building, we successfully reached the #1 position for ‘London Casino’

Our optimisation helped to deliver 100% year on year increases in monthly organic traffic, beating the year target by 500k

We love to talk about our work!

But we'd rather talk to you to find out how our skills and expertise combined with your opportunities can lead to fresh, new and exciting ways to reach your business goals. Why don't you drop us a line?

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